Customer Cases
Stories from reality. Specifically, what we built, what worked, and what we would do differently.
Autorola Group: Voice of Customer Across 3 Business Units in 19 Countries
Peter Grøftehauge asked his leadership team one question: Can you tell me if our customers are satisfied? Surprisingly, the answer was no. That's how a VoC programme across 3 units and 19 countries began.
IT-Effect: Systematic Customer Satisfaction in a Project-Based ERP World
IT-Effect only discovered unhappy customers when they were already heading for the exit. In an industry built on relationships and referrals, consequently, that was a strategic risk they couldn't afford.
Unioo: Customer Satisfaction as a Growth Engine in a Digital Association Platform
Unioo serves two wildly different customer groups - volunteer association boards and bank compliance departments. Consequently, standard CX doesn't work when expectations are that different. Here's how we solved it.
Nordea: Customer Satisfaction Among the Largest Corporate Clients Across Four International Markets
The Nordics' largest bank asked us to measure satisfaction among its highest-revenue clients. However, spanning four countries and four cultures, that requires a fundamentally different approach.
Société Générale: Customer Satisfaction in Global Trade Finance and Cash Management, From Accelerator to Implementation
One of the world's largest banks invited thousands of startups to solve their CX challenge in trade finance. Ultimately, SurveyGauge was selected - and went from accelerator to strategic implementation in six months.